Introduction
It has taken a while but we are proud to confirm that the Twitter handle of the Arrive Alive Online Initiative @_ArriveAlive has reached the 150,000 followers mark.
This number is a bit of a milestone and an indication that we may be heading on the right path to reaching an online audience that could distribute our road safety messages much wider.
It was Maya Angelou who said “Do the best you can until you know better. Then when you know better, do better.”
We will strive to do better as we continue this journey!
It may be appropriate to reveal why we regard this medium as important and share some of the lessons we learned on our journey with road safety on Twitter.
Why is Twitter important in creating Road Safety Awareness?
There are many platforms allowing the user to share information, video and other visuals. The power of Twitter for the Arrive Alive Online initiative is the ability to share information and advice fast and effectively in...
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